Content marketing is the king of all online marketing strategies. In fact, 57% of all marketers claimed that custom content was their top marketing priority. Putting out fresh, relative content on a regular basis, that offers great value to your readers will help boost any website’s SEO. Knowing why marketing is important is the very reason why many businesses are now hiring a content marketer to create their content for them.
But if you do not like writing, or do not have the time for it, it can be quite the struggle to come up with consistent content. Another problem is that if you do not know how to optimize your blog properly, you are basically wasting your hard earned time.
Have you ever considered hiring a content marketer privately? There are many benefits to outsourcing your content to a professional, including saving time, money, and less stress.
Check out the top 5 signs that you should hire a content marketer for your website.
Let’s get started…
This one is a bit obvious but seems to be commonly overlooked. Plain and simple, if you do not like writing, hire someone else to do it for you. You need to put your time and energy into things that you enjoy, like whatever services your website is for.
If you are a landscaper, you may not understand why marketing is important. Focus on the landscaping, and let the content marketer write landscaping content for you.
Another benefit of hiring a content marketer for your website is that they will optimize each blog properly for Search Engine Optimization. This means that not only will someone write content for you, they will make it so that people will actually be able to find it, read it, and then purchase your services!
A good content marketer knows why marketing is important. They will research keywords, trends, topics, links, data-research, domain authorities, and understand your competitors well.
All of this takes time to learn, and that time is best spent doing what you are already good at; your services.
If you have a website that represents your services, that means you are probably busy doing what you are good at, your services! Why use up your hard earned time writing, when you could be working and making money? This is why you should put some of that money you earn into hiring a content marketer.
The content marketer will;
Not only are you saving time, but you are gaining an online awareness of you and the services that you offer.
A good content marketer will not only optimize your blog with SEO, but they will utilize many social media platforms to share and spread the blog to the audience. Understanding how to utilize social media is a big part of optimizing your content and creating exposure to your services.
Exposure and engagement are key to getting social shares, links, leads, and sales. This can also be time-consuming and has a learning curve to it. Save your time and energy, and hire a professional for this.
If these signs sound all too familiar, then chances are you will benefit from hiring a content marketer.
Here’s the good news, I can help you with your content marketing. Not only will I optimize your website for ultimate Google rankings, I can also coach you how to do some of it yourself. This way you are empowered for the future and understand what is needed.
Questions or comments? Contact me to get started today!